A goal for me this new decade is to shout more about me and my professional achievements. Why? As a writer and PR professional, I often forget or avoid promoting myself as it’s so much easier and pleasurable supporting my clients, other people and businesses. And of course, that’s what I get paid …
Social media
Some social media common sense
Social media has massive potential to boost your business profile. But if it’s not planned and executed properly there’s a real risk it could threaten your reputation and potentially damage your business. The last thing you want to do is to embarrass yourself, your business and make others …
A picture is worth a thousand words
As the saying goes... As a writer I’ll always advocate the power of words, but it’s also clear that an eye-catching image will transform the experience for your user, catching their attention and drawing them in. Together, words AND images can tell a powerful and complete story; that’s why …